About new channels that distribute and “install” new worldview programs

One hundred years ago the worldview was “installed” on “people” mainly through two main information channels:

– Education systems (school, university, church);

– Personal experience (practice, books, family, environment).

If at that time you developed any “add-ons” to the prevailing worldview system, wanted to offer a fundamentally new system of worldviews or modify the emphasis in the existing, then you would have to negotiate this with the church or the state (represented by the monarch), who were the owners/censors of the main distribution channels.

The creation of personal distribution channels 100-200 years ago was very expensive and inefficient.

The maximum virality in those days showed the technologies of human organization called “freemasonry ” and “sect”, which are the same at the technology level.

With the development of media technologies and Internet, as well as their decrease in price, it has become much cheaper to create and communicate information that influences people’s worldview.

Serious changes are taking place in the “Installation” technologies as well: to understand the idea, you can passively watch a video or actively play a game instead of reading a book. Growing popularization of AR / VR promises an even closer and more effective interaction with a person, that would allow not only to «broadcast» any concept, but also to communicate it taking into account individual differences in perception.

New philosophers and prophets, if they want to popularize and impose their ideas, don’t have to refer to the church or the traditional education system anymore!

The worldview of an increasing number of people is not formed by reading Epic of Gilgamesh, but instead by games like Warcraft.

Therefore, modern prophets increasingly prefer positions of game publishers in large game labels or editors-in-chief in blogging platform instead of careers in the church systems or universities.

Any “new philosopher” or a “new prophet” can pack his/her concept into a video, a post or a game, order Facebook advertising and instantly test its virality and vitality.

Is it good or bad?

I think it is good, because more efficient technologies of “installation”, constantly growing number of distribution channels and “authors”/”prophets” /”philosophers” allow as many “fresh” worldview concepts (or ideas about accents redistribution) to compete among themselves. It helps to quicker reflect changes in the reality and effectively connect with the actual activities of every individual.


1:10 Is there any thing whereof it may be said, See, this is new? it hath been already of old time, which was before us. 

1:11 There is no remembrance of former things; neither shall there be any remembrance of things that are to come with those that shall come after. 

The Book of Kohelet (Ecclesiastes)

Best regards,

Vitaliy Goncharuk

v @ vactivity.com

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